Digital Windows: The Motion Graphic Animation
Our lives, be at work or at home are governed by Screens. They are everywhere, from the electronic devices in our pocket to the equipment on our desks. Like most people I spent much of the day, digitally connected, gazing at screens. The primary interface between the digital and the physical world today itself is flat: the unchanging shape of the screen. This screen now acts as a WINDOW to explore and see each other’s world anywhere and anytime.
We, at BlueAnt Digital Intelligence, decided to come up with a concept, by which we could show how screens and the windows they open into have become an important part of our lives. We then decided to create flat characters, which expressed themselves via the flat screen that they were inside. This is what we came up with.
[youtube link=”https://www.youtube.com/watch?v=zS2z-9PzHvM” width=”590″ height=”500″]
We chose three themes to express out ideas:
These Digital Windows provide us a platform where we can explore, get new ideas, Google things, read news, watch videos and share ideas to the entire planet. To show this, we made a child character, which tries to reach out to the books across the screens.
We depicted how Digital Windows help us connect and stay connected by introducing the flat characters of young lovers, bridging the gap between them and reaching out to each other.
For sharing, we came up with the flat character giving a flower to a child via a screen. The concept was to show that the character was sharing what he got, his experiences and passing them on digitally.
Our discussion on technology could go on and on; but for this little animation, we thought we would stop here.
But as we worked on this, we started wondering, could we live without our devices? Can you?
Share your thoughts with us in the comments section below.