PPTs just don’t cut it anymore. You’re sending presentation after presentation to prospective clients. The clients in turn are getting presentations after presentations from a whole lot of other companies. Sending or receiving yet another deck, just becomes tedious.
After watching what we had done for Young Monk, Edulever approached us to create a similar animated corporate presentation for them. This time around we had to show the different work Edulever had done in their 5 years of existence, without making the presentation too long or too heavy.
That wasn’t all. Edulever, a CSR consultancy, has done extensive work in the education and employability space. We had to come up with a metaphor, an idiom, that would be able to show their experience, the sheer distance they have covered with their work and tie it down with the education theme. It took some thinking, but in the end Rashmi came up with the concept of a bus, a school bus: something that evoked journey, reach and education, all the same time.
We also wanted to take a little break from our illustrative style and do something a little more flat. So instead of working with fine lines, we decided to create a slightly ‘boxy’ approach. Suvankar came up with just that. A simple, straight-lined bus, right out of childhood. (In fact, I liked the bus so much, that I made little cut and stick paper model of it.)
The video, takes you into what Edulever has accomplished and what they can do for you. We hope you like it!